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Recurring Revenue Ripples Through Revenue Recognition

This webcast was presented by Tom Zauli in collaboration with Michael Carrell of Aria Systems on May 20th at 1 pm - 2 pm (ET). This event covers how agility in serving customers with Recurring Revenue business models and precision and flexibility in Revenue Recognition go hand in hand, as well as:

  • How to enable an enterprise to thrive and grow even in the most challenging business environments.
  • The ripple effect created by midcycle changes.
  • The impact that instituting subscription business models will have on revenue recognition.
Tom Zauli
Michael Carrell

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What You’ll Learn in This Webinar

Recurring Revenue Ripples Through Revenue Recognition

Originally broadcasted on May 20th, 2021 | 1 pm - 2 pm (ET)

The momentum continues in 2021 where enterprises are accelerating digital transformations if they were already planned, and if they were, new digital transformation efforts have been launched. Enterprises are moving to conduct more of their B2C business online (of course) and B2B businesses are also moving to conduct more business online.

With the exception of a few industries that were hard hit like travel, restaurant, many large enterprises thrived. Especially companies who leverage technology to deliver value to clients on a subscription-based, consumption-based, or recurring revenue basis.

But it was not without twists and turns:

  • Businesses had to pivot what they offered in the market, how they sell their products and services. Offering free trials, or ramped onboarding; rather than selling an expensive physical item, sell access to that item and charge for its use (XaaS)
  • Businesses had to offer different payment terms (more time to pay) or offer service credits or cash credits.
  • Businesses had to decide how to handle accounts the enter into dunning (unpaid bills)

All of these pivots are happening in the middle of a contract cycle. So how has delivery changed from what was committed? How does this affect multi element arrangements changed? Many midcycle changes create a ripple effect beginning with the business providing the service and the customer’s usage, through billing, payments/collections, onward to recognition of revenue.

SOFTRAX is thrilled to be joined by Michael Carrell from Aria Systems for his knowledge and expertise on this topic during the virtual webcast, "Recurring Revenue Ripples Through Revenue Recognition," on May 20th at 1 pm (ET).

This webcast will focus on the following key areas as well as the critical concepts surrounding them and their practical application:

  • How to enable an enterprise to thrive and grow even in the most challenging business environments.
  • New business models and their effect on billing and revenue recognition
  • Midcycle changes affect on complex contract modification and combination processing.
  • Consumption based billing’s affect on revaluation of variable consideration processing

Staff accountants, internal and external auditors, controllers, CFOs, and financial analysts responsible for financial reporting, presentation, and analysis of issues at their companies as well as all users of financial statements will find this webcast useful.

This webcast is designed to explore the challenges subscription and consumption based billing models present and the even more complex ramifications that may exist in downstream or parallel revenue recognition processes. Bring your questions surrounding the topic for a Q&A with our panel of experts! No prerequisites will be required to attend.

This Group Internet-Based course was CPE eligible during its original broadcast on May 20th, 2020. Viewing the replay will not qualify for CPE credit.

SOFTRAX is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

Refund policy: as this was a free event, no refunds will be required.

About The Hosts

Michael Carrell
Director of Product Marketing, Aria Systems

Mike has 20+ years of experience in the enterprise software industry, including creating customer focused content and interacting with customers to hear their unique business challenges. ​

Tom Zauli
Senior Vice President and General Manager, SOFTRAX

Tom Zauli is currently SVP & General Manager at SOFTRAX, a provider of advanced revenue recognition software automation. Prior to this he was VP of Sales and Marketing at SOFTRAX. Prior to that Mr. Zauli worked in the sales organizations at various start up companies and as an Electrical Engineer for GE Aerospace.

To register for this free webinar, please submit the form at the top of your screen.