News and EventsTo learn more about Softrax |
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News and EventsTo learn more about Softrax |
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About Ward Carter |
| —President
As manager of operations for a Seattle based archival data storage and retrieval software company, he attracted venture capital and arranging the eventual acquisition of the company by a larger competitor. Ward was retained to assist in the transition and helped manage the combined companies to substantial increases in market share before leaving to form his own company. As president of InfoMatrix, and later Discovery Sales + Marketing, Ward provided hands-on sales and marketing consulting support to executives of emerging software companies. Ward built a clientele that spanned the country and included several international clients. Most of his clients needed capital to fund growth, which led Ward to again seek funding options that included a merger or acquisition by a larger partner. This led to a working relationship with Corum, which he joined in early 1997. Ward graduated from Seattle University with a BA in Business. |
On average, customers report a 4.7% increase in maintenance renewal revenues after implementing Softrax.
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